“Marketing Strategy of Co-Branding at UNRIYO(A Case Study on UNRIYO’s Co-Branding Strategy through the Program ‘Ngopinya di TOMORO, Kuliahnya di UNRIYO’ in Enhancing UNRIYO’s Brand Awareness)” (2025) ASTEEC Conference Proceeding: Social Science, 2(1), pp. 102–108. Available at: https://www.proceedings.asteec.com/index.php/acp-ss/article/view/154 (Accessed: 18 August 2026).